Business Details
18 Years
experience
Trusted Wisconsin Real Estate & Auction Services
Simonson Real Estate & Auction Service has been a trusted name in Wisconsin real estate since 2008. Our family-owned business combines decades of experience with deep local market knowledge, specializing in rural properties, residential homes, and land transactions. We offer personalized representation for buyers and sellers, including free home evaluations, expert auction services, and comprehensive market analysis. Our team's 37 years of combined experience ensures clients receive tailored guidance through every transaction.We pride ourselves on transparency, integrity, and community-focused service, with a proven track record of successful property connections across Monroe County and Central Wisconsin. Our auction expertise adds unique value for clients seeking efficient property sales, while our local roots provide unparalleled insight into regional real estate dynamics. Available 24/7, we prioritize client needs through every phase of the buying or selling process.
Services
Residential real estate
Land sales
Auction services
Home evaluations
Seller representation
Buyer guidance
Details
- Year established: 2008
Highlights and features
- 37 years combined real estate experience with local market expertise
- Offer free home evaluations and tailored market analysis
- Provide 24/7 availability for urgent client needs
- Combine traditional real estate with auction service advantages
- Specialize in rural properties and land transactions
What people say
Amazing service
Straightforward approach
Best interest in mind
Keeps updated listings
Proven track record
Services
Residential real estate
We specialize in connecting buyers and sellers for residential properties across Central Wisconsin. Our team provides market analysis, pricing strategy, and negotiation expertise to ensure successful transactions. With deep local knowledge, we help clients find homes matching their specific needs and budget requirements.
Land sales
Our land transaction expertise covers rural properties, farms, and recreational acreage. We offer valuation services, marketing strategies, and buyer-seller matching for vacant land and agricultural properties. Our team understands the unique considerations of land sales in Wisconsin's diverse terrain.
Auction services
We organize and conduct real estate and property auctions that create competitive bidding environments. Our auction process ensures transparent transactions with structured timelines while maintaining seller control over reserve pricing and buyer selection criteria.
Home evaluations
Our free home evaluation service uses comparative market analysis to determine accurate property values. This service helps sellers set competitive prices and buyers understand market positioning, based on current local market data and recent sales trends.
Buyer representation
We guide buyers through property selection, financing options, and negotiation processes. Our services include customized property searches, market education, and transaction support from initial inquiry to closing, ensuring clients make informed purchasing decisions.
People
Tom Simonson
Founder
With real estate and auction experience since 1987, Tom established the company in 2008. He combines agricultural expertise with property services, having conducted hundreds of auctions and real estate transactions across Wisconsin.
Diane Simonson
Broker/Owner
Joining the business in 2008, Diane became managing broker in 2015. She brings second-generation real estate expertise and maintains the company's commitment to community-focused service and transaction integrity.
Paul McNulty
REALTOR
Licensed since 2011, Paul specializes in recreational properties and vacant land. His agricultural background and local knowledge help clients navigate Wisconsin's rural property market effectively.
Questions
How long does the home buying or selling process typically take?
The process usually takes 30-60 days depending on market conditions and transaction complexity.
What advantages do you offer compared to selling property independently?
We provide market expertise, negotiation skills, MLS access, and transaction management to reduce stress and improve outcomes.
What property types do you specialize in?
We focus on rural properties, residential homes, land, and farm real estate transactions.
Do you offer property valuation services?
Yes, we provide free home evaluations using comparative market analysis.
Are your auction services available statewide?
We conduct auctions throughout Wisconsin with particular expertise in Central Wisconsin communities.
