Business Details
50+ Years
experience
Your Trusted Real Estate Partner in Wisconsin & Minnesota
Gerrard-Hoeschler Realtors REALTORS has been a trusted name in real estate since 1950, serving Wisconsin and Minnesota with unmatched local expertise. Our family-owned business prioritizes client relationships, combining decades of experience with innovative tools to deliver personalized service. We specialize in residential, commercial, and land transactions, guided by a commitment to integrity and community. Our agents adhere to strict ethical standards while providing tailored support for buyers, sellers, and relocating families. With offices across the Driftless Area, we offer deep market insights and a collaborative approach to real estate.Our team's dedication to continuous education ensures clients receive the most current industry knowledge. We actively contribute to local communities through partnerships with organizations like Habitat for Humanity and the Children's Museum. Recognized for 75 years of excellence, we remain focused on empowering clients through every real estate journey. Our leadership team brings multi-generational experience, having shaped the region's real estate landscape since the mid-20th century. From first-time homebuyers to complex commercial transactions, we provide the resources and expertise needed for successful outcomes.
Services
Residential Sales
Commercial Real Estate
Relocation Services
Property Management
Land Transactions
Home Valuation
Buyer Representation
New Listings
Affordable Housing
Corporate Relocation
Details
- Year established: 1950
Highlights and features
- We offer 75 years of combined real estate experience in the Driftless Area
- Our agents maintain National Association of REALTORS certifications and ongoing education
- Family-owned business with multi-generational local market knowledge
- Community involvement through partnerships with 10+ regional organizations
- Exclusive home valuation analysis using proprietary local market data
What people say
Fantastic experience
Best realtor
Outstanding work
Excellent guidance
Smooth transaction
Services
Residential Sales
Expert guidance for selling single-family homes, condos, and specialty properties. Our agents use local market insights to maximize value and streamline transactions. Clients benefit from comprehensive marketing strategies and 75 years of regional experience.
Commercial Real Estate
Full-service commercial brokerage for office buildings, warehouses, and investment properties. We provide market analysis and negotiation expertise for buyers, sellers, and investors in Wisconsin and Minnesota.
Relocation Services
Comprehensive support for local and long-distance moves. Services include area orientation, school information, and coordinated property transitions across the Driftless Region.
Home Valuation
Accurate market valuations using proprietary analysis tools. Our process considers comparable sales, market trends, and property-specific features to determine competitive pricing.
Buyer Representation
Personalized support for homebuyers including property search, financing guidance, and negotiation. Our agents prioritize client needs throughout the purchasing process.
People
Doug Billings
Owner, President, Realtor
20+ years in sales leadership with Fortune 500 companies. Marketing instructor at Western Technical College. Active in local business associations and community development boards.
Nancy Gerrard
Broker, Realtor
Third-generation real estate professional with 40+ years experience. Former Wisconsin Real Estate Examining Board member. Community leader involved in arts and conservation organizations.
Jay Hoeschler
Broker
Third-generation broker with 40+ years in regional real estate. Recognized for downtown revitalization projects. Former Federal Reserve Board director and multiple industry award recipient.
Cassandra Douglas
Marketing Director
Digital marketing expert with UW-La Crosse degree. Leads local business associations and chamber committees. Specializes in real estate branding and client engagement strategies.
Melissa Einerwold
Transaction Coordinator
Real estate professional with 7 years small business experience. Manages transaction processes and client communications while supporting local community events.
Questions
What real estate services do you offer?
We provide residential sales, commercial real estate, land transactions, relocation services, and property management across Wisconsin and Minnesota.
How can I determine my home's value?
Request a free home valuation using our proprietary market analysis tools and local expertise.
Do you assist with out-of-state moves?
Yes, our relocation services include both incoming and outgoing moves with area-specific guidance.
Are your agents certified professionals?
All agents hold REALTOR certifications and maintain ongoing industry education.
What areas do you serve?
We specialize in Southwest Wisconsin and Southeast Minnesota, including La Crosse, Onalaska, and Winona.
