Business Details
26 Years
experience
Expert Commercial Real Estate Investment Solutions
Founded in 2000, Pacifica Real Estate Group has established itself as a leader in commercial real estate investment and management. Our principals bring over 60 combined years of expertise in acquiring and managing industrial, multifamily, medical, and office properties across major U.S. metropolitan areas. We prioritize direct involvement in every asset's ownership and operation, ensuring strategic decision-making without bureaucratic delays. Our client-focused approach combines creative solutions with financial acumen to optimize property value, cash flow, and long-term returns. With a proven track record in value-add opportunities and joint ventures, we deliver risk-adjusted returns through hands-on asset management and market-specific insights.Our team's deep experience in acquisitions, finance, and redevelopment positions us to navigate complex market dynamics while maintaining transparency and ethical standards. From property refurbishment to tenant retention strategies, we execute data-driven solutions that align with investor goals. This commitment to excellence has allowed us to build a diversified portfolio spanning 22 states, demonstrating consistent performance across economic cycles.
Services
Real Estate Investment
Property Management
Acquisition Services
Asset Management
Redevelopment
Portfolio Strategy
Tenant Relations
Market Analysis
Capital Structuring
Lease Negotiations
Details
- Year established: 2000
Highlights and features
- Our principals have 60+ combined years of real estate investment experience
- Direct principal involvement in all acquisition and management decisions
- Proven success in value-add property transformations across 22 states
- Specialized focus on industrial and multifamily asset classes
- Client-specific strategies that reduce operating costs by 15-20% annually
Services
Real Estate Investment
We identify and acquire industrial and multifamily properties with value-add potential across major U.S. markets. Our strategy focuses on core-plus opportunities requiring $5-40 million capitalization. Through direct principal involvement, we execute off-market deals and joint ventures that deliver 12-15% annualized returns. Our due diligence process evaluates market trends, tenant stability, and redevelopment potential to ensure optimal risk-adjusted returns for investors.
Property Management
Our property management services combine owner-centric operations with professional execution. We manage 10 million+ square feet of commercial assets including industrial parks, office complexes, and medical facilities. Key services include tenant relations, capital improvements, financial reporting, and lease optimization. Our team's average 15-year industry experience ensures effective cost control, 95%+ occupancy rates, and NOI growth through proactive maintenance and market-responsive strategies.
Portfolio Strategy
We develop customized portfolio strategies aligned with client investment goals. Our approach analyzes market cycles, asset diversification, and exit timelines to maximize returns. Services include acquisition/disposition planning, capital structure optimization, and performance benchmarking. With expertise in both stabilized and transitional assets, we create balanced portfolios that mitigate risk while achieving 8-10% target IRR across various market conditions.
Asset Redevelopment
Our redevelopment expertise transforms underperforming assets through targeted capital improvements. We execute lobby renovations, infrastructure upgrades, and space reconfigurations that increase lease rates by 20-30%. The team manages construction budgets, permitting processes, and tenant coordination to minimize downtime. Recent projects include converting office spaces to industrial use and modernizing 1970s-era buildings to meet current market demands while maintaining historical elements.
Tenant Relations
We maintain 98% tenant retention through proactive relationship management and flexible lease structures. Our approach includes early renewal negotiations, tenant improvement planning, and responsive service protocols. The team manages lease expirations across 200+ tenants annually, achieving 15% average rent growth through strategic rollovers. We implement energy-efficient upgrades and amenity enhancements that reduce vacancy periods by 40% compared to market averages.
People
Russell Fraser
Managing Member
Co-founding principal with 30+ years in real estate investment. Former Laventhol & Horwath accountant who transitioned to private equity real estate. Oversees capital structuring and strategic direction for $2B+ portfolio. Holds FINRA Series 7 and 63 licenses.
Robert C. Gibbs
Managing Member
35-year commercial real estate veteran and co-founding principal. Former Grubb & Ellis VP with expertise in portfolio acquisitions. Directs all major leasing and disposition activities. Holds California Real Estate Broker license #00568743.
Donna Young
Director of Property Management
25-year property management specialist overseeing 5 million sq ft across four states. Certified Apartment Manager with expertise in Fortune 500 tenant relations. Holds California Real Estate Broker license #00911086.
Wesley Gibbs
Vice President of Acquisitions
14-year veteran leading due diligence and market analysis. UC Irvine graduate who manages broker relationships in targeted markets. Specializes in Southwest U.S. industrial acquisitions and leaseback transactions.
Tom Cortez
Senior Property Manager
12-year property management expert with CSUS degree in Business Administration. Certified Apartment Manager overseeing industrial and multifamily assets. Manages $50M+ in capital improvement projects annually.
Questions
What property types does Pacifica specialize in?
We focus on industrial (45%), multifamily (30%), and medical/office (25%) properties in major U.S. metropolitan areas.
How does Pacifica create investment value?
Through strategic acquisitions, proactive asset management, and targeted capital improvements that enhance NOI and property valuation.
What markets do you operate in?
We actively invest in California, Arizona, Nevada, Illinois, Texas, and Southeastern states with population centers above 1 million.
How experienced is your management team?
Our principals average 30+ years experience with 15+ professionals supporting acquisitions, management, and financial operations.
What's your investment approach?
We target $5-40M core-plus and value-add opportunities with 12-15% target IRR through hands-on management and market expertise.
