Business Details
18 Years
experience
Flat Fee Real Estate Services in Raleigh, NC
Smart Choice Realty was founded in 2008 with a mission to revolutionize real estate transactions through transparency and cost savings. Our flat-fee model challenges traditional commission structures, offering sellers significant savings while maintaining full-service quality. With over 16 years of experience in the Raleigh market, we combine digital innovation with personalized support to streamline home sales. Our team of experts handles every stepfrom pricing analysis to closing coordinationensuring clients retain more equity. We prioritize client education, leveraging professional photography, MLS exposure, and targeted marketing to maximize property visibility.Our proven track record of selling homes faster than industry averages demonstrates our commitment to efficiency. By eliminating unnecessary overhead, we pass savings directly to clients without compromising service excellence. Our approach has earned recognition in local media and industry publications, solidifying our reputation as market disruptors. We serve the Triangle area and Charlotte, offering tailored solutions for both buyers and sellers. Our dedication to continuous improvement ensures clients benefit from evolving real estate technologies and strategies while maintaining a client-first ethos.
Services
Flat Fee Real Estate
Home Selling Services
Buyer Representation
MLS Listings
Home Valuation
Property Marketing
Closing Coordination
Negotiation Services
Photography Services
Online Portals
Details
- Year established: 2008
Highlights and features
- We offer flat-fee savings up to $70,000 on home sales compared to traditional 6% commissions
- Our team has 30+ years combined real estate experience in the Triangle market
- We provide full-service representation including professional photography and MLS listings
- Our average home sale duration is 8-30 days, significantly faster than market averages
- We maintain 5-star Google reviews for client satisfaction and transparent communication
What people say
Saved thousands in commissions
Under contract in 8 days
Professional photography
Excellent communication
Negotiation expertise
Services
Flat Fee Real Estate Listings
Our flat-fee model provides full-service home listing solutions starting at $2,000. This includes professional photography, MLS exposure, and marketing across 400+ platforms. Sellers benefit from transparent pricing with potential savings exceeding $70,000 on million-dollar homes. Our experienced agents handle all transaction aspects from pricing to closing.
Home Selling Services
We offer comprehensive home selling solutions including market analysis, staging guidance, and negotiation expertise. Our team ensures maximum property exposure through digital marketing and traditional tools. Clients receive regular feedback from showings and monthly marketing strategy reviews to optimize results.
Buyer Representation
Our buyer specialists assist with property search, offer negotiation, and closing processes. We provide personalized MLS alerts and coordinate showings while maintaining cost advantages through our flat-fee structure. Buyers benefit from expert market insights and transaction coordination.
MLS Listings
We ensure properties appear on Triangle MLS and 500+ real estate platforms including Realtor.com and Zillow. Our detailed listings include professional photography and accurate property descriptions to attract qualified buyers through comprehensive market coverage.
Closing Coordination
Our team manages all closing details including document preparation, timeline coordination, and communication with all parties. We handle utility transfers, mail forwarding reminders, and final walkthrough coordination to ensure smooth transactions for both buyers and sellers.
People
Samara Presley
Founder/Listing Specialist
Founded Smart Choice Realty in 2008 after identifying opportunities to disrupt traditional real estate models. Recognized in Realtor Magazine's 30 Under 30, she combines market expertise with innovative strategies to optimize client outcomes through transparent, cost-effective services.
Kenny Coates
Closing Coordinator & Realtor
Manages transaction details and closing processes with exceptional client focus. Known for going beyond standard duties, including handling post-closing logistics for clients. Brings reliability and market knowledge to every transaction he coordinates.
Angie Combs
Listing Coordinator & Realtor
Supports sellers through the entire listing process with clear communication and attention to detail. Provides expert guidance on property preparation and marketing strategies to maximize client returns in competitive real estate markets.
Questions
What is your flat fee real estate model?
We charge $2,000 (if buying another home) or $4,500 (standalone) to list homes, saving sellers thousands compared to traditional 5-6% commissions.
Do you offer full-service representation?
Yes, we provide complete services including pricing analysis, MLS listings, marketing, negotiation, and closing coordination.
How quickly do homes sell?
Our average is 8-30 days, with multiple reviews noting contracts within one week of listing.
Are there additional fees?
No hidden fees. The flat fee includes professional photography, marketing, and full representation through closing.
Do you serve areas beyond Raleigh?
We primarily serve the Triangle area (Raleigh, Durham, Chapel Hill) and expanded to Charlotte in 2017.